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Millward

Millward

Millward

Millward

1

In a ranking of global brands by Millward Brown Optimor this year, Nokia was No. 43 , having dropped 30 places in 12 months .

一份来自全球品牌研究专家 MillwardBrownOptimor 公司的 2010 排名报告中显示，诺基亚 12个月内下滑 30 名跌至第43 位。

2

The title was bestowed by the Millward Brown branding agency , which has been publishing a list of the top 100 brands for past six years .

这一头衔由明略行（MillwardBrown ）品牌事务所授予，这个事务所在过去的六年里公布过 100 个顶级品牌。

3

Millward Brown takes as a starting point the value that companies put on their own main brands as intangibles in their earnings reports .

明略行公司将各个公司盈利报告中主要品牌的无形价值作为调查出发点。

4

In a ranking of global brands by Millward Brown Optimor this year , Nokia ranked No. 43 , dropping 30 places in 12 months.

今年根据 MillwardBrownOptimor （一个品牌战略公司）的一个世界品牌排名，诺基亚在一年以内下滑了 30 名，仅位居 43 。

5

"Brand is becoming more and more important , " says Joanna Seddon, chief executive of Millward Brown Optimor.

“品牌正变得越来越重要，”MillwardBrownOptimor 首席执行官乔安娜 -塞登（JoannaSeddon ）表示。

6

Apple 's brand value climbed 84 percent in the past year to $153. 3 billion, WPP's Millward Brown unit said.

苹果的品牌价值，在去年上升了 84个百分点，升至 1533亿美元，跃居第一位。

7

Facebook's brand value grew by a world-leading 246% to $19 . 1 billion last year , according to a recent study by Millward Brown Optimor.

根据华通明略（MillwardBrownOptimor ）近期的一项研究，去年 Facebook 的品牌价值增长了 246%，居全球之首，达到 191亿美元。

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